Cosmetics are amazing at assisting and enhancing our bodies' systems for repairing, and maintaining health and beauty. Thinking of them as a replacement, or chemical enhancement was a short lived dying fad that wasn't a good concept to start with, and simply doesn't work as well as natural.
You often find the words (health) and (beauty) together for very good reason. When you look into beauty studies and surveys, you will find that humans have innate and unconscious attractions to qualities that are correlational to good health. In other words we just can't help but be attracted to signs that a person is healthy. All we get to judge that on, at a glance, is what we can see from the outside. Cosmetics are always trying to help achieve these kinds of beauty qualities for people. So, how did we start thinking that putting unhealthy things on our skin and hair would be a good idea?
There are many ways to talk about what healthy vs unhealthy is in cosmetics, and they are worth looking into. However, this is a focus on a principle that we use at Ogle Products. Every ingredient starts with the question, "How will the human body use, and respond to this?" The answer has to start by fitting in one of these categories.1. Known to potentially cause harm (Don't use)
You can use this for yourself and at home if you simply know what fits into these categories and what they mean.
Category #1. We are doing well learning as a culture that some preservatives, fillers, and cleaning agents may be a risk we don't want to take. You may have heard this about parabens, Sodium luareth sulfate, formaldehyde, etc... Usually these are the last few ingredients listed on the packaging, and can be easily googled. Then decide for yourself.
Category 2. for us is the big stand out that everyone will be figuring out next. Big companies and formulators are dreading this awareness. Different from the first category, the only reason for using non metabolizing ingredients seems to be profit in our opinion. Non-metabolizing means your body can't use it. These are things like Mineral Oil, Synthetics, Paraffins, etc.. It may come as a surprise that most of these things are byproducts of refining crude oil to make gasoline and other petroleum products, or byproducts of synthetic development.
Not only aren't these things made for the human body, they often have to be stripped of carcinogens and chemicals before they are deemed "safe". Even if we were to believe they were safe to use at this point, we have to wonder why we use them? Our bodies can't use them and there is evidence that they stay inside us for a frighteningly long time. And, no one is sure what the long term effects are.
There is no amazing cosmetic result achieved by any synthetics or petroleum that can't be done better by a Natural Ingredient. The truth is they are used because they are cheap, abundant, and easy to use in formulation. You may hear other reasons, but really this is why they are used. Most cosmetic companies spend a surprisingly low amount for the ingredients that are inside the package. But they do spend a staggering amount of money on advertising, distribution, packaging, etc... I am generalizing here, and there are many good companies out there. What is important to decide for yourself is how much of your money is buying a quality product, and how much is just buying quality packaging and advertising for a bottle of cheap industrial byproduct.
#3 Inert means it doesn't really do anything for your body, bad or good. Ingredients like this are sometimes used for texture, viscosity (thickness), non chemical color pigments, etc...
#4 Is where we spend most of our energy. Ingredients that are known to be good for you in various ways that we know for sure your body can process (metabolize). A good quick way to think of this is to use the commonly understood use of metabolism. Ask, can I eat it? Btw, you should NOT eat any cosmetics lol, just so we are clear, this is a thought process.
Many people are surprised to find out that most Ogle Products are made from things that are known to be very good to consume and often found in dietary supplements. Such as natural organic oils from Grapes, Coconuts, Cocoa, Elderberry, Olives, and also lecithin, vitamin E, fruit extracts etc.... It isn't uncommon to find some of these things in other formulations. It is uncommon the level in which we are able to use them. Most of our products contain over 95% of ingredients that are good for you to eat.
So, when it comes to being beautiful/healthy it is important that your cosmetics support your bodies' natural systems while highlighting you. It is equally important that your cosmetics aren't hurting or impairing your body from doing it's thing. The single biggest lesson we have learned from helping people in this industry is that often times just removing the harsh detergent, chemical, and synthetic regimen that people (often unknowingly) have, is life changing in itself. Then, the results are compounded by introducing mind/body supporting natural cosmetics that highlight a healthy looking, long lasting true you.
The practical difference is chemical products will make something about you look good for a few hours, and worse later, vs, products that help the whole of you look, and feel naturally good all the time.
Keep a lookout for the next part of this that looks deeper into Ogle Products formulation and why they look, feel, and perform so much differently than people are used to.